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India's First GI-Tagged Fig Juice Exported to Poland by Purandar Highlands

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India's First GI-Tagged Fig Juice Exported to Poland by Purandar Highlands

Key AspectDetails
AchievementExport of India's first GI-tagged fig juice to Poland.
Previous MilestoneFirst commercial consignment of GI-tagged Purandar figs exported to Hong Kong in February 2023.
Pioneering ExportFirst company to export Indian fig juice to the European market and Purandar figs to Hong Kong.
GI-Tagged ProduceProducts made from Purandar figs, known for taste, size, and nutritional value, with a GI tag.
Government SupportSupport from Piyush Goyal (Commerce and Industry Minister) and Sharad Pawar (former Agriculture and Defence Minister).
Market PotentialInterest in Indian figs and fig-based products in global markets like Poland and Hong Kong.
Brand BuildingLeveraging the 'Visit India 2023' campaign to promote Indian products internationally.

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